The habit
3Hundred is built around a simple ambition: give people a class they can understand on day one and choose to repeat on day two.
The same movements return. The effort remains personal. The format stays memorable enough to become part of the week.
The 3Hundred class
300 repetitions.
Four compound movements.
30 minutes.
One clear ritual.
The book
The red, linen-covered book turns the format into something members can keep. It explains the broader 3Hundred system in direct, memorable language.
Book concept shown from supplied brand materials.
The book
The 3Hundred system
Simple, straightforward and easy to remember. A system for everyone.
300 repetitions.
4 compound exercises. 30 minutes.
The coffee-table book explains the system. The proposed app adds how-to videos and a class finder. Gym classes create motivation, bonding and camaraderie.
Complete 10 classes and earn the book, as proposed in the business plan.
Do the class. Get the book.
Make it a habit.
Scroll to explore the book
The companion
A proposed app experience reinforces the movements and helps members discover the wider class network.
Class.
Book.
Companion.
Three expressions of one simple system. The app remains a concept in this first brand draft.
Your gym
This first website draft presents the 3Hundred partnership idea: a clear class format supported by the book and a proposed digital companion.
Explore the class